Wild Social Media

If you know you should work harder on your social media marketing, or maybe you’re just starting out in a new social media management position, this workbook is for you. It teaches you step by step how to find your target market, how to use keywords to get found in google, how to write compelling articles, how to get more traffic through commenting, how to dominate Twitter and LinkedIn in 30 days, and how to measure everything you’re doing. It also has worksheets to help you stay more private Read more [...]

If you’ve wanted a website for awhile, if you’re stuck because you don’t know anyone who can help you get a website together, this excerpt from my new book tells you how to start your website, how to get exponentially more traffic to it, and how to get your twitter and LinkedIn accounts driving traffic to your website. It also teaches you how to set up your e-newsletter list, and start to build your momentum to getting lots more money for your business and traffic for your website. Here’s Read more [...]

If you want to learn how to succeed in marketing your business or nonprofit online, starting from zero, this is the book for you. With hands-on, how to worksheets helping you get your web presence from zero to 60, you’ll learn in a couple of hours what it took me YEARS to learn! I started out in late 2009 with no connections, no web presence, no job, no money, nothing. No one had any reason to care about my opinion. I started to write my first book, The Wild Woman’s Guide to Fundraising, and Read more [...]

What is content marketing? How can you use it to sell products and services? Come out and meet us on November 14th at 5:30pm at APACC’s headquarters, 520 SW Yamhill St. (Second Floor) 97204 in Portland, Oregon! Click here to register. Do you want to learn how to turn your website into not just your brand hub, but a place customers want to come back to, again and again? It’s called content marketing. This advanced content marketing workshop will answer these questions and more: What Read more [...]

Would you like to learn how to get more attention for your business? How about how to get more Twitter followers, FAST? The Wild Woman’s Guide to Social Media will teach you how to market yourself or your business online. Two years in the making, this 220+ page book goes into detail on how to get tons more attention for your business or cause. It’s about how to arrange your website for maximum engagement with your customers. It’s about how to create the best newsletter. It’s about Twitter. Read more [...]

Today I was talking with my brother. He is a footwear developer and speaks Chinese and English fluently. We were chatting about this and that and we got around to the topic of what he’d like to do as a side-gig. And I suggested being a consultant to people who want to start footwear companies. He said, “But how would that work?” I said, “You’ve got the general expertise in footwear. You’ve got people coming to you all the time for advice.  You could help a Chinese company break into the Read more [...]

Do you want to know your website visitors better? Do you want to know what people are most likely to buy from you? Did you know that the way most people share stuff from your website is by copying and pasting, not tweeting or anything else? What does this mean for you? How can you find which information has been shared? How can you discover your most popular or most shared articles? Use a tool called TYNT. Here’s a screenshot. TYNT will show you which articles are copied, and when. It will Read more [...]

I want to tell you about an incredible experience I had in July. I was surfing around oneforty.com, clicking on their new tool called SocialBase. Their business development person immediately started to chat with me in a little window. I was flattered, because of the attention, and he convinced me to sign up for the free trial of SocialBase. It costs $80 a month and is basically a checklist which I could easily make in a google doc, so I decided in the end not to go with it, but one of the things Read more [...]

Why come to this webinar? Because lots of people don’t look at the phonebook anymore, or that specialized business directory in the lobby of your building. Nope. You know they’re going to get online and google the answer to their problem, and it might be “Best primary care physician in “. According to a 2009 Neilsen report, 90% of people believe online reviews more than any other kind of marketing. So even if you’re spending money on phonebook ads, radio ads and more, one bad online review may be ruining your profit margin. You might be leaving money on the table if you don’t pay attention to what people are saying about you. Scratch that. You definitely are. How do you manage your reputation online for yourself or for your healthcare business?